Wrist Racers

These are packaging design concepts for Tootsie Toy’s Wrist Racers toy. Client’s request was for a card back packaging design that included these elements:

  • Wrist Racers logo design
  • Exciting background graphics that includes automotive related imagery
  • 3 (client provided) photos that depicts the actions quoted by the taglines “Strap em on! Wind em up! Launch em!” or “Wear em on your wrist! Wind em up! Launch em!”

WR-3

WR-2

WR-1