Wrist Racers

These are packaging design concepts for Tootsie Toy’s Wrist Racers toy. Client’s request was for a card back packaging design that included these elements:

  • Wrist Racers logo design
  • Exciting background graphics that includes automotive related imagery
  • 3 (client provided) photos that depicts the actions quoted by the taglines “Strap em on! Wind em up! Launch em!” or “Wear em on your wrist! Wind em up! Launch em!”